News - Olivottoil

According to an Oct-2013 survey from Boston Consulting Group, the online grocery market will grow to $100B by 2018. This is a +23% CAGR. In particular the developed countries will grow from $16B  in 2013 to $65B in 2018 which +45%.
We believe that the real value is not quantity but quality. Many traditional unique Italian foods will be made available globally with just one click,  generating happiness globally and richness locally.

From Olive Oil Time newsletter ……. “Premium extra virgin olive is like a fine wine!” according to Maria Reyes who oversees seven categories for KeHE Distributors, the Chicago-based company that serves everyone from gourmet retailers to the world’s largest chains. “It wasn’t until about two years ago that I started to ‘get it,’ ” she said, referring to an understanding of quality, consumers’ lack of knowledge on the olive oil and the pervasiveness of mislabeled olive oil.

Reyes called an “eye-opener” a recent study that revealed consumers actually preferred the taste of old, oxidized olive oils over fresh, more pungent ones. “Consumers don’t know that the precious antioxidants are spent by the time olive oil tastes the way they’re used to it tasting — that fresh and bitter is good. They just don’t know.”

E-commerce business will triple to $300B in the next 5 yeas

http://www.bloomberg.com/news/2013-07-22/ebay-eyes-china-as-global-commerce-seen-at-307-billion.html?cmpid=yhoo

Ogliarolo Premium Oilve Oil arrives in UK

Dear Customer,

Thank you very much for your purchase of Olivotto’s Premium Olive Oil.
In line with our commitment of excellence, we have added a new offer to amazon.co.uk :
the Ogliarolo Premium Oilve Oil.

Ogliarolo is a medium fruity extra-virgin olive which has been strongly appreciated in the USA since we made it available in April-2013.
We have applied our best effort to improve and to fix some issues in the packaging of the product and for which we kindly beg your pardon.
In particular, the bottle shaped tin is now fully protected by a carton box  and the olive oil is now fully filtered.
You will  find  attached to this mail the brochure describing the full offer.
We anticipate a splendid Olive harvest this year and we are looking forward to make available  the most tasty customer experience since ever.
We appreciate your open feedback  through our Facebook account.

Ciao

Alex

Deposit in the Amazon.UK Cellino

"You might find some deposit left at the bottom of the Amazon.UK Cellino bottle shaped tin. At bottling time the decision was made not to filter the olive oil to better preserve the Chemical Physical characteristics. Despite the cloudy aspect, the olive oil must be used normally. Pls give us feddback on what you prefer. The jury is out for the next harvest. Thank you so much.

1) How Extra Virgin Olive Oil Can Protect from Alzheimer’s Disease
Olive oil has been associated with protection against cognitive decline that comes with aging, and studies have shown that the Mediterranean diet may reduce the risk of Alzheimer’s disease and that the monounsaturated fat in olive oil was mainly responsible for this effect.Now studies are now showing that it is in fact oleocanthal, a natural compound found in extra virgin olive oil that has antioxidant and antinflammatory action that may have the protective effect.
In Alzheimer’s disease, it is believed that damage to the brain starts when deposits of beta-amyloid protein (Aβ) form plaques in the brain eventually disrupting nerve cell function and leading to the death of these neurons.
In this new study, researchers from the University of Louisiana examined the effect of oleocanthal on the abnormal protein.
By looking at the action of oleocanthal in cultured cells, but also the brains of laboratory animals they found that this olive oil phenol was promoting the production of two other proteins that are believed to play an important role in removing Aβ from the brain.
In their study that was published in Chemical Neuroscience, the researchers concluded that extra-virgin olive oil-derived oleocanthal associated with the consumption of Mediterranean diet has the potential to reduce the risk of Alzheimer’s Disease or related neurodegenerative dementias.

Sources:

ACS Chemical Neuroscience
National Institute of Aging

2) Four of the top five best olive oils in the world are from Italy.

NY international Olive Oil Competition 2013 results :

http://www.bestoliveoils.com/2013-results/

3) Best Qualified Exhibitions 2013
It appears that the most qualified exhibitions for the Italian food in the world are :

1. Worldfood for Russia (Sep-2013). Organizer : Expocentr Moscow

2. Sial for Brasil San Paolo : 25/28 June-2013

3. Fancy Food for USA . Jan-2013 San Francisco and Jun-2013 New York.

4. Vinitaly for Italy (Verona 7-10 Apr 2013)

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4) The future of purchasing is E-Commerce.
According to the Italian Assinform market analysis firm, the WW E-commerce market in 2012 was 833B Euro with Europe totaling 300B and Italy 9.4 B with 13.2 million people buying in internet.
In Italy the number one E-commerce sector has been food with a growth of 98.4% but with small share of 0.7% of total.
The leading example is the Italian olive oil leader which scored 20B Euro of EVOO E-commerce out of a total Revenues of 105B Euro

5) Olives harvesting is a magical experience, we recommend to you all:

http://www.oliveoiltimes.com/olive-oil-basics/oliveto-harvest/32560

6) E-commerce sales
In 2012 according to IOC  (Interational Oil Council) , E-commerce has seen like protagonist Europe that generated a sales turnover of about 305 billion Euro, an increase of 20% from 2011, outpacing the United States that have registered a value of approximately 280 billion. The Italy generated a turnover of about 21 billion (+12% compared to 2012). The 27% of product sales was generated on foreign markets and the food sector represented 1.2% of sales.